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All posts tagged Marketing and Advertising

corridors of knowledge by dinis guarda
7 Top Social Media, Tech, Society related books in my list! The corridors of knowledge are always being populated by different evolution and trends passing by. Society with the advent of Social Media is going through a huge revolution but this is not something new. There has been an evolution and we are at this stage thanks to a lot of research, technological and social changes that have been there for long time, evolving. In a time of attention spam and where all of us read shorter and shorter, Read more [...]
tunnel globalisation
Terra incognita, web transparency and a new metaphoric globalisation! Lately technology and web are making humanity go faster... too fast in this wide "Terra incognita" (the latin expression for Unknown land, territorry, used by ancient navigators for the mysterious areas under discovery).  Although we live in a over mapped world that has powerful navigation such tools as Google Maps, GPS, Foursquare, Geo location devices the notion of "direction" has somehow disappeared from the reality maps. Read more [...]
photo landscape overview
Social Media strategy has to come with a macro Holistic Overview! When considering Social media one needs to do it in a macro holistic overview. There are a lot of things to consider when preparing or managing Social Media within businesses and organisations. The challenge is to manage all the efforts in a way that things work together, both within the organisation and with its external. You can not do just one thing you have to work in a good overview about all the details involved. Some Read more [...]
Business and media worldwide are working hard in the questions and challenges that Social Media brought with it. Web evolved from a close network of IPs into a web wide open system where Search and Social Media environment have overthrown almost everything and it is irreversible to have a strategy and to create a social media machine if you are a business. And this bring a lot of concerns how to manage a social media strategy and how to behave on a Social media world. The first question to ask: Read more [...]
Sometimes you just need to remember all the small things that make you happy. Why do you smile, what relaxes you? In my case I try to do it though the way I think. Thus i use to do some quizzes about myself and my own way of thinking. Thus today I just want to publish a small poem I wrote that I try to read as often as possible. So today I am not going through a any reflection about web trends, marketing, strategy, social media, technology. I am going just to free my poetic soul. Hope it works for Read more [...]