There is a continuous big shift in the web and it has mainly to do with the velocity of technology and its interactivity with the sources of content and the way it is distributed through the social graph. Looking between the difference and evolution between traditional media channels and the digital channels: Web, Mobile, Tablet-Touch, apps;  the main changing...

Everyone thinks of changing the world, but no one thinks of changing himself. Leo Tolstoy “Consumers are beginning in a very real sense to own our brands and participate in their creation… we need to begin to learn to let go.“ A.G. Lafley, CEO and Chairman of P&G, October 2006 “Companies that don’t assign managers for social media will...

Things on the web are always changing and your web action and strategy needs to change with it. So I went through a list of 7 web and social media ideas that needs to be addressed ASAP, now! Most of these ideas are already in use, thought not full developed and its real dimension / power is still not 100% visible. These ideas are great opportunities for business...